@article{ author = {Pakan, Pardis, Sarvari, Hadi, Daneshvar, Maryam}, title = {Explaining the Paradigm Model of the Urban Branding Process through Analyzing the Qualitative Content of Isfahan's Strategic Branding Plan}, journal = {Geographical Journal of Tourism Space}, year = {2022}, volume = {11}, issue = {42}, pages = {1-18}, doi = {}, url = {https://sanad.iau.ir/fa/Article/999385} }