%0 Journal Article %A Pakan, Pardis, Sarvari, Hadi, Daneshvar, Maryam %T Explaining the Paradigm Model of the Urban Branding Process through Analyzing the Qualitative Content of Isfahan's Strategic Branding Plan %J Geographical Journal of Tourism Space %V 11 %N 42 %P 1-18 %D 2022 %R %U https://sanad.iau.ir/fa/Article/999385