TY  - JOUR
AU  - hajibabaei, hossein
AU  - Esmailpur, Hassan
TI  - Providing Marketing Strategies Based on Studying the Role of Passion toward Brand, Self-Expression and Self-Brand Integration in Building Brand Trust
JO  - Journal of Industrial Strategic Management
VL  - 7
IS  - 4
SP  - 55
EP  - 67
PY  - 2018
DO  - 
ER  -