TY  - JOUR
TI  - Studying Quality Customer Service and Formulating an Optimal Plan for Customer Relationship Management (CRM) in the Banking System Using TOPSIS Technique (Case Study: Bank Tejarat, Shiraz)
JO  -  Journal of Strategic Management in Industrial Systems
VL  - 4
IS  - 10
SP  - 43
EP  - 56
PY  - 2010
DO  - 
ER  -