TY - JOUR AU - Nayeb Gogani, Amir AU - Chartab Jabari, Sina AU - Yousefi Nejad Attari, Mahdi TI - A Combination of Factor Analysis and Combined Approach Techniques (AHP-TOPSIS) for Ranking Criteria and Evaluating the Factors Affecting Brand JO - Journal of Strategic Management in Industrial Systems VL - 9 IS - 30 SP - 19 EP - 34 PY - 2014 DO - ER -