@article{
  author = {Nazari Ghazvini, Samira, Vakil Alroaia, Younos, Baharon, Rohizat},
  title = {The Study of Electroencephalography in Neuromarketing Research, Consumer Behavior and Performance Method: A Systematic Analysis},
  journal = {Journal of System Management},
  year = {2023},
  volume = {9},
  number = {4},
  pages = {185-204},
  doi = {10.30495/jsm.2023.1983505.1805}
}