%0 Journal Article %A Kiyomarsi, Esmaeil, Saeednia, Hamid Reza, Alipour Darvishi, Zahra %T The Effect of Advertising on Expectations and Perception of the Brand with Emphasis on the Mediating Role of Customer Experience Management in the Insurance Industry %J Journal of System Management %V 7 %N 4 %P 183-204 %D 2021 %R 10.30495/jsm.2021.1943472.1562 %U https://sanad.iau.ir/fa/Article/918023