@article{ author = {adib, yousof, rouholamini, mehdi, Gholipoor Fereydoni, Shahrbanou}, title = {Investigating and prioritizing social marketing factors affecting the promotion of digital product sales using the best-worst (BWM) technique.}, journal = {Journal of Iranian Social Development Studies}, year = {2024}, volume = {16}, number = {4}, pages = {93-104}, doi = {} }