%0 Journal Article %A Heidarzadeh, K., Saeeidniya, H. R., Baniasdi, M. %T Investigating the Effect of Gender on Parsian Bank Customer’s Loyalty Base on Relationship Marketing Approach %J Jounal of Marketing Management %V 4 %N 1 %P 17-35 %D 2009 %R %U https://sanad.iau.ir/fa/Article/811732