@article{ author = {Heidarzadeh, K., Motamedi, N.}, title = {Exploring the Role of Parental Communication Patterns about Children’s Perception of their Influence over Purchases}, journal = {Jounal of Marketing Management}, year = {2007}, volume = {2}, issue = {1}, pages = {17-33}, doi = {}, url = {https://sanad.iau.ir/fa/Article/811731} }