%0 Journal Article %A lazar, farinoosh %T Investigating the Consequences of Social Media Marketing Activities on Brand Equity Based on the Mediating Role of E-Brand Experience (Case Study: Denolix Academy of Dental Sciences) %J Jounal of Marketing Management %V 18 %N 2 %P 193-211 %D 2023 %R 10.30495/jomm.2023.73064.2039 %U https://sanad.iau.ir/fa/Article/811656