@article{
  author = {lotfi ashtiani, seyed mohamad hosein, jalali, seyed mehdi, tabrizian, bita},
  title = {Developing a Satisfaction Model for Service Recreation with an Emphasis on Grounded Theory-based Brand Loyalty in Banking Industry},
  journal = {Jounal of Marketing Management},
  year = {2023},
  volume = {18},
  number = {2},
  pages = {61-85},
  doi = {10.30495/jomm.2023.72801.2032}
}