TY - JOUR AU - Ansari, Rahele AU - Hatami-nasab, Seyyed Hassan AU - Nayebzadeh, Shahnaz TI - Designing and explaining the model of consumer personality traits based on the impulse buying approach in international market with a mixed method JO - Jounal of Marketing Management VL - 19 IS - 1 SP - 35 EP - 49 PY - 2024 DO - ER -