TY  - JOUR
AU  - MOHSENIMEHR, KUMARS
AU  - budaghi khaje nobar, hossain
TI  - Brand equity modeling in Sepah Bank (A New Approach to Delphi-Fuzzy Type 2 Electro-Type 3 Techniques and Structural Equations)
JO  - Jounal of Marketing Management
VL  - 18
IS  - 2
SP  - 87
EP  - 112
PY  - 2023
DO  - 10.30495/jomm.2023.68874.1964
ER  -