%0 Journal Article
%A DADASHZADEH, ERPHAN, MEHRANI, HORMOZ, HAMDI, KARIM HAMDI
%T Retaining Customers with the Experience of Using Mobile Phones in Omni channels: The Moderating Effects of Product Information Overload and the Attractiveness of Alternative Products
%J Jounal of Marketing Management
%V 18
%N 3
%P 53-73
%D 2023
%R 10.30495/jomm.2023.69529.1974
%U https://sanad.iau.ir/fa/Article/811499