TY  - JOUR
AU  - Abedini, Razieh
AU  - farhangi, ali
TI  - Media mix elements affecting service brand equity
case study: bank sina
JO  - Jounal of Marketing Management
VL  - 1
IS  - 1
SP  - 0
EP  - 0
PY  - 2018
DO  - 
ER  -