@article{
  author = {Asgarpour, Askar, Rahchamani, Ahmad},
  title = {Use of Relationship Marketing Programs in Building Customer – Salesperson and Customer–Firm Relationships: Differential Influences on Financial Outcomes},
  journal = {Jounal of Marketing Management},
  year = {2017},
  volume = {12},
  issue = {1},
  pages = {111-132},
  doi = {},
  url = {https://sanad.iau.ir/fa/Article/810711}
}