TY  - JOUR
AU  - Asgarpour, Askar
AU  - Rahchamani, Ahmad
TI  - Use of Relationship Marketing Programs in Building Customer – Salesperson and Customer–Firm Relationships: Differential Influences on Financial Outcomes
JO  - Jounal of Marketing Management
VL  - 12
IS  - 1
SP  - 111
EP  - 132
PY  - 2017
DO  - 
ER  -