@article{
  author = {Abdolrasoli zal, Hamed},
  title = {Testing the model of the role of mediating brand personality in relation to the cause of 
advertising and promoting the special value of the Adidas brand in Karaj customers},
  journal = {Innovation in Sports Management},
  year = {2022},
  volume = {1},
  number = {3},
  pages = {191-208},
  doi = {10.30495/jism.2022.20961}
}