TY  - JOUR
AU  - Ajudan Gharaee, Reyhaneh
AU  - Esmaeilzadeh Ghandehari, Mohammad Reza
AU  - Ghanae Chamanabad, Ali
AU  - Tahame, Ehsan
TI  - Mental processes of consumers (athletes and non-athletes) of sports products with regard to neural function in viewing domestic and foreign brands using EEG
JO  - Innovation in Sports Management
VL  - 3
IS  - 4
SP  - 1
EP  - 10
PY  - 2025
DO  - 
ER  -