@article{
  author = {Arbab, Tahereh, Hamidi, Hojatollah, Gharehkhani, Mohsen},
  title = {Analysis of Influential Factors on Consumer Behavior in Mobile Marketing},
  journal = {Media Studies},
  year = {2023},
  volume = {18},
  number = {1},
  pages = {115-135},
  doi = {10.30495/mediastudies.2023.54155.1314}
}