@article{
  author = {Zolfaghar, Mahdi, Shahmohammadi, Abdolreza, Mozafari, Afsaneh},
  title = {Affecting Factors in Attracting Tehran Citizens’ Participation of Blood Donation in the Iranian Blood Transfusion Organization (Base on the IBTO Public Relations’ Performance)},
  journal = {Media Studies},
  year = {2023},
  volume = {17},
  number = {4},
  pages = {45-55},
  doi = {10.30495/mediastudies.2023.69203.1476}
}