%0 Journal Article
%A Naalchi Kashi, Alireza, Parvizinia, Elnaz
%T Investigating the relationship between self-congruity and brand attachment with the moderating role of the need for uniqueness on brand loyalty (case study: mobile customers in Isfahan)
%J Entrepreneurship Knowledge
%V 4
%N 2
%P -
%D 2024
%R 
%U https://sanad.iau.ir/fa/Article/791256