@article{
  author = {Khanmohammadi, S., Mohammadi, M.},
  title = {Designing a Mathematical Model for Evaluating the
Effectiveness of Advertising Media on Consumer
Behavior},
  journal = {Future study Management},
  year = {2008},
  volume = {19},
  issue = {76},
  pages = {1-13},
  doi = {},
  url = {https://sanad.iau.ir/fa/Article/786232}
}