@article{
  author = {karbalaei hassan, mahsa, vazifehdoost, hossein, hamdi, karim},
  title = {categorizing brand value index in the automotive industry of Iran},
  journal = {Journal of Operations Management},
  year = {2022},
  volume = {2},
  number = {5},
  pages = {25-48},
  doi = {}
}