TY  - JOUR
AU  - Maneshi, Mostafa
AU  - Asayesh, farzad
TI  - Investigating the effect of brand equity on brand competitiveness with the mediating role of customer life cycle (case study:tejarat bank branches in Islamshahr)
JO  - Journal of Business Management and Information Science
VL  - 1
IS  - 2
SP  - 0
EP  - 0
PY  - 2022
DO  - 
ER  -