@article{
  author = {mirani, kaveh, arazeshi, negar, tojari, farshad},
  title = {The effect of the Perceived value Sports and non-sports products on the Purchase Intention Endorse Congruence},
  journal = {Innovation in Sports Management},
  year = {2025},
  volume = {3},
  issue = {4},
  pages = {59-74},
  doi = {},
  url = {https://sanad.iau.ir/fa/Article/1120260}
}