TY  - JOUR
AU  - Nematizadeh, Sina
AU  - Fatehi, Sajjad
AU  - حیدری, سید عباس
TI  - Presenting emotional branding model in consumer purchase decision with green packaging approach
JO  - Journal of Interdisciplinary Studies in Marketing Management
VL  - 3
IS  - 3
SP  - 18
EP  - 39
PY  - 2025
DO  - 
ER  -