@article{
  author = {Farhadi, Hasan, Sheikhalizadeh, Mahboub, hassanzadeh, saeed},
  title = {The Effects of Merchandising on Purchasing Behavior of Sports Customers with Emphasis on the Mediator Role of Perceived Value},
  journal = {Sport Sciences Quarterly},
  year = {2025},
  volume = {16},
  number = {55},
  pages = {-},
  doi = {}
}