@article{
  author = {Tavakoli, Ahmad, kafashpour, azar, Nikoo, Hossein},
  title = {Investigating the Effect of Perceived Service Quality on Customer Loyalty Mediated by Customer Satisfaction and Corporate Image with Regard to the Role of Moderating the switching costs (Case Study: Sina Bank Branches in Mashhad)},
  journal = {Strategic Management Researches},
  year = {2017},
  volume = {23},
  number = {65},
  pages = {185-207},
  doi = {}
}