%0 Journal Article
%A Beigi, Arash, Dashtlaali, Zahra
%T The effect of customers' perception of celebrity online branding on customers' purchase intention with the moderating role of perceived product quality
%J Journal of Business Management
%V 15
%N 59
%P 22-43
%D 2023
%R 
%U https://sanad.iau.ir/fa/Article/1069100