@article{ author = {farahnak, Morteza, DaneshmandMehr, Maryam}, title = {Investigation and Identification the action factors for developing the Blue Ocean Strategy in Iran's distribution Industry, Using Marketing Mix of Service (8P) and , Four Actions Framework}, journal = {Journal of Business Management}, year = {2019}, volume = {11}, number = {44}, pages = {149-170}, doi = {} }