@article{
  author = {MOEINFARD, HAMID, Nourbakhsh, Parivash, Khalifeh,  Seyed Neamat, Khodayari, Abbas},
  title = {Identifying factors affecting the national sports brand in Iran},
  journal = {Innovation in Sports Management},
  year = {2025},
  volume = {4},
  number = {2},
  pages = {143-152},
  doi = {}
}