TY - JOUR AU - Salari, Akram AU - Afshani, SeyedAlireza AU - Zabet, Shadi TI - Analyzing the Conditions and Contexts Affecting the Institutionalized Branding of Saderat Bank from Media Advertisements using the Contextual Theory Method JO - Journal of Management and Sustainable Development Studies VL - 3 IS - 4 SP - 29 EP - 55 PY - 2024 DO - 10.71572/msds.2024.1038856 ER -